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INTRODUCTION
Mohammed Khalifa
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INTRODUCTION
ABOUT
Dynamic marketing professional with 6+ years of experience driving revenue, brand visibility, and team performance. Proven track record in developing marketing strategies, managing digital campaigns, and leading cross-functional teams to exceed KPIs. Relying on data-driven insights to optimize budgets and deliver sustainable leads.
PORTFOLIO
Showcasing creative campaigns and strategies that drive results
From the initial concept to the final execution, our team had the privilege of shaping a message that truly reflects our brand values and resonates deeply with our audience. It’s incredibly rewarding to see vision transform into a campaign that connects on an emotional level.
A true embodiment of the "One Step Ahead" spirit. The vibrant atmosphere and inspiring guests made it an unforgettable experience. I'm honored to be part of this innovative and dedicated team.
A crazy idea to prove the Arrizo 5’s spaciousness by having seven people pop out of its back seat (clown-car style!). I even made my own cameo, awkwardly holding the price sign—because who doesn't love subtle marketing? This reel blew up, racking up over 800K views and tons of laughs, showcasing that smart car-buying decisions can also be hilariously fun.
I scouted and collaborated with a previously rising young Kuwaiti female influencer, a strategic decision guided by our brand insights and target audience analysis. Her energetic Instagram reel announcing our major offer created massive buzz, Increasing traffic to our new Alrai showroom. This targeted influencer partnership highlights my expertise in translating audience data into impactful marketing results.
I strategically selected an influencer untapped in the automotive space, ensuring fresh appeal and differentiation. Crafting an engaging hook and compelling script, I clearly highlighted the car’s top USPs, aligning perfectly with our brand’s market positioning. This approach maximized audience interest while reinforcing brand authenticity.
I launched and executed this initiative to spotlight our team's innovative spirit at Chery Alghanim. This series has boosted our employer branding on LinkedIn.
Portfolio
I produced an Instagram Reel that demystified Precast in a fun and informative way—earning the highest account engagement and view count in our history. the video reached 70,000 organic views, gathered 1,000 likes, and was shared more than 500 times.
I led the complete revamp of Recafco's website—overhauling its user experience, modernizing the visual identity, and strategically reorganizing all content. This comprehensive update significantly boosted engagement, streamlined navigation, and clearly positioned Recafco as a leading brand in Kuwait’s construction industry.
I conceptualized and produced a cinematic factory tour video for RECAFCO, combining dynamic storytelling with striking visuals. Leveraging advanced filming techniques and editing, I subtly highlighted the company's innovation, scale, and quality—strategically positioning Recafco as an industry leader.
I designed engaging social media visuals tailored to strengthen brand identity, drive audience interaction, and elevate Recafco's online presence. Blending creativity with strategic messaging, my designs increased user engagement and amplified our brand's visibility across digital platforms.
I crafted professional, visually compelling print materials—including the company profile, catalogs, and business cards—that strengthened RECAFCO’s brand identity. My designs combined clear messaging, strategic layouts, and refined aesthetics, effectively positioning the company’s image and enhancing credibility.
PORTFOLIO
Representing my creative journey through visual stories I’ve had the privilege of telling
Graphic Design
Graphic design is a creative field that involves the process of visual communication and problem-solving through the use of typography, photography, illustration, and other elements. Graphic designers work to create and combine symbols, images, and text to convey messages and ideas effectively.
Photography
Photography is the art, science, and practice of capturing images using a camera or other light-sensitive devices. It is a popular form of visual expression and communication, allowing photographers to capture moments, tell stories, and convey emotions through their images.
ACHIEVEMENTS
Over the past 6 years, these are the milestones I have achieved that demonstrate my professional accomplishments and performance rates.
Projects
Years
Certifications
Clients
SERVICES
I am excited to showcase the services that I am truly passionate about and offer to fulfill your innovative needs.
Marketing Strategy & Campaign Managemen - Digital Advertising (Google Ads, Facebook Ads, etc.) - SEO & SEM - Content Marketing & Social Media - Team Leadership & Stakeholder Management - Budgeting & ROI Optimization - Data Analysis & Performance Metrics - Brand Management
Technical Knowledge - Camera Equipment - Composition - Lighting - Photo Editing and Retouching
Cinematic Storytelling - Creative Videography - Aerial Cinematography Mastery - Advanced Video Productio - Strategic Post Production - Visual Branding Innovation - Cross-Functional Creative Leadership
Creative Visual Design - Brand Identity Development - Digital Illustration - Layout and Composition - UX/UI Design Integration - Color Theory Expertise - Adobe Creative Suite Mastery - Visual Storytelling
RESUME
Teams I’m proud to have collaborated with to create inventive ideas and aspiring content.
Alghanim Industries
2024 - Present
Senior Marketing Executive
- Managed team collaborations with agencies and suppliers to execute campaigns that align with the brand strategy.
- Developed a strategic marketing plan for the launch of the Tiggo 9, resulting in a 40% increase in qualified leads within Q1.
- Led digital marketing in Chery, collaborating with agencies to drive a 200% increase in engagement and 60% lead growth.
RECAFCO
2023-2024
Digital Marketing Executive
- Revamped and launched a new company website, increasing organic traffic by 45% within three months.
- Grew Instagram following by 750% in one year using targeted content strategies and engagement campaigns.
Kuwait Festival Association
2021-2023
Digital Marketing Executive
- Optimized marketing budgets, allocating resources efficiently to maximize ROI and reduce costs by 75%.
- Collaborated with cross-functional teams to transform social media efforts into larger marketing campaigns, improving overall campaign reach by 60%.
SKILLS
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Families
TESTIMONIALS
"Khalifa is a results-driven digital marketing expert who played a key role in strengthening Chery Alghanim’s online presence. His expertise in performance marketing, content strategy, and data analytics contributed to increased engagement and lead generation. He is a dedicated professional with a proactive approach, making him a valuable asset to any team."
Muneeb Jamil
Sr. General Manager - Chery & Exeed Alghanim
"Mohammed was a standout Digital Marketing Executive on my team. He was reliable, creative, and always went the extra mile. His sense of humor made him a joy to work with, and he brought fresh ideas that truly elevated our digital presence. I’d gladly recommend him to any team looking for a smart, committed, and genuinely fun colleague."
Roaai Hossam
Marketing Manager - Chery Alghanim
"I cannot speak highly enough about Khalifa and the impact he has had on our marketing team. His strategic insights and execution in digital content creation were pivotal in driving engagement and growth for our campagins. HIs proactive communication and adaptability ensured smooth project delivery and exceeded our expectations."
Mohammed Nasser
CEO - Vision Club
"I highly recommend Khalifa for his exceptional impact on our marketing. He spearheaded campaigns that boosted brand awareness by 87% and created videos with over 200,000 organic views. His proactive communication and data-driven approach ensured smooth project delivery, often exceeding expectations. Khalifa’s collaborative spirit, analytical mindset, and passion for marketing make him an invaluable asset to any team."
Rami Nana'a
RECAFCO - ICT Manager
"I've had the pleasure of working with Khalifa for 3 years, and I was impressed by his talent and professionalism. Khalifa's contributions as a digital creator were integral to our project's success. His collaborative approach, combined with his technical skills and creativity, consistently delivered exceptional results. May Allah bless him in his future career."
Dr. Tarek E. Obeid
CEO - Kuwait Festival Association
CONTACT
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